Increase donations by changing how you think and do marketing — There are a lot of different ways to get more donations — more compelling storytelling, greater project transparency, better marketing, simplified donation processes, more creative fundraising activities — but these are all secondary. The single most effective thing you can do to grow your fundraising is to change the way…

How to Marie Kondo your digital life — In the same way that physical clutter can negatively impact your life, digital clutter can do the same thing unless you remove it. Our digital lives have changed drastically over the past 20 years. Having a digital camera, an email address and a home computer were all novelties. …

5 Ways to Look for a Trustworthy Nonprofit — By / November 28, 2022 If you’re considering making a donation to a nonprofit but don’t know which one to choose, here are 5 factors to look for. Maybe it’s Giving Tuesday, the end of the year, or immediately after a major crisis event. You want to donate, but there…

Don’t ask for donations. Here’s what to do instead. — GivingTuesday is coming up, and like every other nonprofit, you’re trying to take advantage of the holiday to raise as much money as possible. So you’ve got your emails prepped, your social media post scheduled, your website banners ready to go, and maybe even some ads you’ve invested in. …

Helpful Guidelines for Using Facebook Marketplace and Offer Up — I’m an expert at buying and selling used, secondhand items through online marketplaces. While there are plenty of scammers to avoid, being smart about how you navigate thrifting online is definitely worth it. This is by no means a business or side hustle for me — it’s just a part…

My experiment with habit building and personal growth — This year, I’m doing New Year’s resolutions differently. Why am I publishing this in February? Well, that might give you insight into how my resolutions are going so far. I intended to publish this in January, you know, when everyone’s thinking about resolutions. …

My 4-part system to a password that’s easy to remember and hard to guess. — Everyone around me is always forgetting their passwords. My family, my coworkers, my clients… maybe you’re one of those people. But passwords are problematic. You have to choose between one that’s easy to remember but not secure; or one that’s secure but hard to remember. Now I know that there…

Examples of how to ask people to give monthly to your nonprofit — A solid, growing monthly donor base is essential for the long-term sustainability of your nonprofit. But you already know that. The question here isn’t why, but how. The answer is actually quite simple: ask. Ask your audience to give monthly. It’s easier said than done though. In my experience helping…

5 Simple Ways to Tweak Your Messaging — More important than how your website looks is the message that it communicates. A modern and visually appealing website is necessary in establishing a professional brand for your nonprofit. But how you communicate your mission to those website visitors is critical for acquiring new donors. I’ll share 5 ways to…